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  • Snowflex has changed the future of the ski, and snowboard industry forever.
    – Drew Sherwood
    General Manager, Liberty Mountain Snowflex Centre, Lynchburg, VA
  • The key to the future of snowboarding is Snowflex. I mean you just wouldn’t dream of doing some of the things they are doing without Snowflex.
    – Adrian Cairns
    Photographer and Snowsports writer
  • I can see it's better just looking out of my window because people are learning quicker.
    – John Fleetham
    former Managing Director of Sheffield Ski Village
  • "Thank you Liberty Mountain Snowflex Centre for the good times today. Can't wait to come back!!!"
    – Louie Vito
    American professional snowboarder, Olympian, Winter X Games and U.S. Grand Prix Champion.
  • We are very happy with our Snowflex summer tubing hill. It is attracting visitors from across the country!
    – Trueman E. Hoffmeister
    Center Director
    Snow Mountain Ranch, YMCA of the Rockies
  • That's the brilliant thing about it, there is so much scope to give people different experiences.
    – John Larkin
    Founder & Ex-Chairman Kendal Ski Club
  • If Snowflex® had been available 12 years ago, I would have not bothered with snow. This is fantastic.
    – Cor Mollin, Proprietor of the Belgian Indoor Snow Centres
  • A final note to all would be developers, build a slope like this and people will visit - it's really that simple
    – Russ Shea, Document Snowboard
  • Snowflex is a great place for all levels of skiing and snowboarding. It provides and safe and fun environment that is extremely affordable.
    – Drew Sherwood
    General Manager, Liberty Mountain Snowflex Centre, Lynchburg, VA
  • for the first time we have a safe, clean surface that people will come back to time and time again.
    – John Shedden
    Director of Coaching for the English Ski Council
  • The repeat business has been unbelievable, tasters develop to plough II, plough II's develop to plough III and they develop up to basic swings and even parallels, on a nursery slope!
    – Steve Foulkes - Director Rossendale Ski Centre

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Introduction

Snowsports are appealing, attractive and fun, and an easy vehicle to attract custom, generate revenues and get a good return on investment.

Snowsports are arguably one of the most marketable activities in today's commercial world. With the advent of Snowflex® it is now possible to bring the "mountain to the people". That said, it would be unwise to suggest that Snowflex® offers an Alpine mountain experience. However, importantly, Snowflex® offers a unique chance for people to develop their skills in a safe, very accessible location, 364 days of the year. The compact area and availability gives an intensity of the activity that is just not possible in a mountain resort which leads to rapid skill development which is the "hook" of the business.

Bringing the mountain to the people

Snowflex®  makes it possible to bring snow sports to where the people are - in towns and cities.

Snowflex®  provides an excellent opportunity for mountain resorts to develop customers for their winter sports market either from towns and cities, or by providing additional summer activities in the resort.

Snowflex® is safe & fun
  • Great for learning snowsports
  • Softer to fall on than hard pack snow
  • Safe controlled environment
  • Great for tubing and sledding
Accessible to all ages and abilities

Those who could never get into the school teams find it easy to participate in snow sports. There are no skill or equipment barriers. The age range to participate can be from at least 3 years to 80 years plus.

Available 364 days a year
  • Snowflex® is not dependent on weather conditions
  • Snowflex® centers can be pen all year round
Rapid skill development
  • Safeness of the surface encourages rapid skill development
  • All year round availability means customers can practice when they want to and at their own pace.
  • Up to 15 circuits per hour are possible compared to just 3 in a typical mountain resort which inevitably brings more rapid skill development.
Customer loyalty
  • The Snowflex® experience and social scene surrounding it encourages return visits all year round.
  • Interesting Snowflex® slope features and terrain mean customers don't get bored.
  • People attract people making a Snowflex® snowports center an attractive, sustainable business model.

A great social scene can be created assuring customer commitment and loyalty, which is unlikely to be equaled by other types of businesses. Unlike a "passive ride" leisure/theme park, many repeat visits should be expected, encouraged and developed. A good theme park will attract customers once or twice a year. A well designed and managed Snowflex® facility should expect to see customers once or twice a week. If not more!!

Creating fun + safety = good investment.

Clients can include:

  • Sports or snowsports facilities & urban hills
  • Family entertainment centers
  • Urban entertainment centers
  • Theme parks & water parks
  • Mountain resorts
  • Summer & winter tourist attractions
  • Shopping complexes
  • Fitness operators
  • Residential & holiday resorts
  • Local authorities
  • Clubs